
Business Growth Service (BGS) Digital Policy Lead
Job summary
The Business Growth Service (BGS) brings together government-funded advice, digital content and specialist support to form a more coherent offer for small and medium-sized businesses. (Government growth service to save small business time and money - GOV.UK)
As business.gov.uk becomes the primary route into government support, and as digital tools including AI-enabled services develop, the BGS team must ensure that policy intent, user need and digital delivery are tightly aligned to deliver a world class digital self-serve offer to businesses.
This role sits at the centre of that challenge.
Job description
The Role
The BGS Digital Policy Lead takes responsibility for the digital strategy for the Business Growth Service (BGS), ensuring that business.gov.uk enables the BGS vision of a digital by default approach to business support that both provides self-serve information to businesses, while also simplifying the wider support landscape.
The postholder will set the day-to-day policy direction of Digital, Data and Technology (DDAT) teams working on priority BGS digital initiatives, ensuring delivery across key areas (including AI-enabled services and business.gov.uk content) meets policy intent, user need and ministerial priorities.
They operate as the senior policy lead and intelligent client for BGS digital delivery — translating strategic objectives into clear, prioritised direction for multidisciplinary digital teams, while shaping longer-term digital strategy for the service.
The postholder owns relationships with a wide range of senior stakeholders across policy, digital, delivery partners and external organisations, ensuring that BGS’s digital offer develops at pace, scales effectively, and delivers measurable impact for businesses.
Key Responsibilities
- Set day-to-day strategic direction to DDAT teams delivering priority BGS digital work, ensuring alignment with policy objectives, user needs and service standards. Translate complex policy requirements into clear, actionable direction for multidisciplinary digital teams, balancing ambition with delivery feasibility.
- Act as the senior “intelligent client” for BGS digital delivery, owning priorities, defining outcomes, and providing assurance on scope, quality and value. Take responsibility for setting the policy direction for the development and evolution of business.gov.uk. Ensure wider BGS strategy and end-to-end business needs are met through our digital support channels.
- Shape the longer-term digital and service strategy for BGS, including the use of AI and emerging technologies to improve business journeys.
- Own and steward relationships with senior stakeholders across DBT, wider government, Growth Hubs and delivery partners, influencing decisions and resolving tensions. Identify opportunities to integrate digital delivery across BGS programmes, driving coherence across national, local and partner services. Communicate technical concepts and options with clarity to senior policy officials.
- Provide assurance and advice to senior leaders and ministers on progress, risks and opportunities in BGS digital delivery.
Person specification
The Person
Essential Criteria
The below criteria are essential and will be assessed at application stage;
- Experience leading and shaping the delivery of policy into live delivery in complex organisations.
- An understanding of how digital teams operate and experience of working with multidisciplinary digital teams.
- Strong ability to set direction, challenging assumptions and ensuring delivery aligns with strategic objectives.
- Proven capability to lead and influence senior stakeholders.
- Excellent communication skills, with the ability to translate complex policy and delivery issues into clear advice for senior decision-makers.
- Excellent stakeholder management skills.
Desirable Criteria
The below criteria are desirable only. These will not be assessed throughout the recruitment process, but will be used in the event of tied scores between candidates;
- Experience working with AI-enabled services or data-driven digital products in a public service context.
- Understanding and experience of working on AGILE projects
- Familiarity with business support, SME (Small and Medium Sized Enterprises) policy, or local delivery ecosystems.
- Experience shaping digital content, user journeys or service propositions at scale.
- Understanding of agile digital delivery and multidisciplinary team working.
Behaviours
We'll assess you against these behaviours during the selection process:
- Seeing the Big Picture
- Communicating and Influencing
- Making Effective Decisions
Benefits
Alongside your salary of £57,511, Department for Business and Trade contributes £16,660 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides.- Learning and development tailored to your role
- An environment with flexible working options
- A culture encouraging inclusion and diversity
- A Civil Service pension with an employer contribution of 28.97%
We recognise the challenges that people with (multiple) protected characteristics may experience on the job market and in their career progression. We are fully committed to being an inclusive employer and ensuring equal opportunities. We are keen to make our workforce as diverse as possible, and we hope to attract applications from underrepresented groups, including ethnic minorities, people with a disability, and people with gender diverse identities.
Things you need to know
Artificial intelligence
Artificial intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. Where plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action. Please see our candidate guidance (opens in a new window) for more information on appropriate and inappropriate use.Selection process details
This vacancy is using Success Profiles (opens in a new window), and will assess your Behaviours, Strengths and Experience.Interviews for this vacancy will be conducted virtually. We will, however, consider in-person interviews by exception.
Please ensure that you check your emails regularly as all updates from us will be sent to you this way.
To apply for this post, you will be asked to complete the following as part of the online application:
- A CV setting out your career history, with key responsibilities and achievements. Provide employment history that relates to the essential criteria, and that any gaps in employment history within the last 2 years are explained. The CV should not exceed more than 2 x A4 pages.
- A Personal Statement of up to 500 words, explaining how you consider your personal skills, qualities and experience provide evidence of your suitability for the role in reference to the essential criteria.
Your application will be sifted against the Experience criteria of the Civil Service Success Profiles.
We aim to sift both the CV and the Personal Statement but, in the event of a large number of applicants, an initial short sift may be conducted on the Personal Statement only. Candidates who pass the initial sift of the Personal Statement will either progressed to a full sift where the CV is then assessed, or progressed straight to further assessment/interview.
Candidates who pass the sift will be invited to interview, where we will assess you on the Success Profiles elements of Behaviours and Strength.
It is likely that the sift will take place 1-2 weeks after the closing date and interviews 3-5 weeks after the closing date, though this is subject to change.
Reasonable Adjustments
We are committed to supporting candidates so they can perform at their best throughout the recruitment process. This includes making reasonable adjustments to our process. In order to request an adjustment:
Complete the ‘Assistance required’ section on the ‘Additional requirements’ page of your application form to tell us what changes or help you might need further on in the recruitment process.
Alternatively contact the Government Recruitment Service at DBTrecruitment.grs@cabinetoffice.gov.uk as soon as possible before the closing date to discuss your needs.
If you are experiencing accessibility problems with any attachments on this advert, please contact the email address in the 'Contact point for applicants' section.
Please see attached Candidate Pack for further information on: Diversity and Inclusion; Benefits; Learning and Development; Working Patterns and what we deliver as a department.
Further Information:
- A reserve list may be held for a period of 12 months from which further appointments can be made. Reserve Lists will be for each location and appointments made in merit order based on location preferences.
- Any move to the Department for Business and Trade from another employer will mean you can no longer access childcare vouchers. This includes moves between government departments.
- The Department will not consider sponsoring a visa or issuing a Certificate of Sponsorship. We are unable to offer advice on any Visa and Immigration cases.
- New entrants are expected to join on the minimum of the pay band.
- Applicants who are successful at interview will be, as part of pre-employment screening, subject to a check on the Internal Fraud Database (IFD). This check will provide information about employees who have been dismissed for fraud or dishonesty offences. This check also applies to employees who resign or otherwise leave before being dismissed for fraud or dishonesty. Any applicant who has details held on the IFD will be refused employment.
- A candidate is not eligible to apply for a role within the Civil Service if the application is made within a 5 year period following a dismissal for carrying out internal fraud against government.
- Terms and Conditions are attached. Please take time to read the document to determine how these may affect you.
- Please note – the successful candidate will be expected to remain in post for a minimum of 18 months before being released for another role.
- Candidates that do not quite meet the standard for this role may be offered a position at a lower grade.
In order to process applications without delay, we will be sending a Criminal Record Check to Disclosure and Barring Service /Disclosure Scotland/Access NI on your behalf.
However, we recognise in exceptional circumstances some candidates will want to send their completed forms direct. If you will be doing this, please advise Government Recruitment Service of your intention by emailing Pre-EmploymentChecks.grs@cabinetoffice.gov.uk stating the job reference number in the subject heading.
For further information on the Disclosure Scotland confidential checking service telephone: the Disclosure Scotland Helpline on 0870 609 6006 and ask to speak to the operations manager in confidence, or email Info@disclosurescotland.co.uk
For further information on the Access NI confidential checking service telephone: the Access NI Helpline on 0300 200 7888 and ask to speak to the operations manager in confidence, or email accessni@ani.x.gsi.gov.uk
Feedback
Feedback will only be provided if you attend an interview or assessment.
Security
Successful candidates must undergo a criminal record check.People working with government assets must complete baseline personnel security standard (opens in new window) checks.Nationality requirements
This job is broadly open to the following groups:
- UK nationals
- nationals of the Republic of Ireland
- nationals of Commonwealth countries who have the right to work in the UK
- nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
- nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
- individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
- Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service
Working for the Civil Service
The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window).The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.The Civil Service also offers a Redeployment Interview Scheme to civil servants who are at risk of redundancy, and who meet the minimum requirements for the advertised vacancy.
Diversity and Inclusion
The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see theCivil Service People Plan (opens in a new window) and the Civil Service Diversity and Inclusion Strategy (opens in a new window).Apply and further information
This vacancy is part of the Great Place to Work for Veterans (opens in a new window) initiative.The Civil Service welcomes applications from people who have recently left prison or have an unspent conviction. Read more about prison leaver recruitment (opens in new window).Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records.Contact point for applicants
Job contact :
- Name : Tom Hartree
- Email : tom.hartree@businessandtrade.gov.uk
Recruitment team
Further information
Our recruitment process is underpinned by the principle of appointment on the basis of fair and open competition and appointment on merit, as outlined in the Civil Service Commissioners’ Recruitment Principles.If you feel your application has not been treated in accordance with these principles and you wish to make a complaint, you should in the first instance contact DBT by email: Resourcing@businessandtrade.gov.uk.
If you are not satisfied with the response you receive, you can contact the Civil Service Commission, which regulates all Civil Service recruitment.
For further information on bringing a complaint to the Civil Service Commission please visit their web pages: Click here to visit Civil Service Commission/Complaints.
Attachments
DBT candidate pack July 2024 (1) Opens in new window (pdf, 943kB)DBT T&Cs 2025-08-18 Opens in new window (doc, 46kB)Salary range
- £57,511 - £68,328 per year