Media Relations and Social Manager

Job summary

We are currently recruiting for a Media Relations and Social Manager to work on a hybrid basis, two/three days from our HQ in Coventry and the remainder working remotely from home, Monday to Friday.

We are looking for a dynamic communications leader to shape and deliver impactful media and social strategies that align with our brand and strategic objectives. The role has responsibility to manage key stakeholder relationships, create and deliver engaging content across multiple channels and provide both tactical and strategic leadership to drive audience engagement.

At the Agriculture and Horticulture Development Board (AHDB), we inspire our farmers, growers and industry to succeed in a rapidly changing world. Working at AHDB, you won’t just be helping our farmers produce the food we eat and look after our environment, you’ll be helping to shape the future of food production and leaving a legacy for the next generation.

Job description

• Build and maintain effective relationships with internal teams, external partners and media contacts, acting as a key point of contact for AHDB
• Create and manage engaging content across social media channels, including video and graphic assets, aligned with the communications strategy
• Track and assess emerging media trends, including AI, to recommend innovative tactics that keep our approach fresh and relevant
• Identify and collaborate with key influencers to deliver impactful social and influencer campaigns
• Provide strategic, tactical and technical leadership across defined issues, workstreams and sectors
• Lead and deliver media campaigns, projects and initiatives from planning through to evaluation
• Coordinate with senior communications managers, sector leads, suppliers and agencies to ensure alignment and delivery of media activity
• Contribute to the development and evaluation of media plans, setting and tracking KPIs with sector and workstream leads
• Use a variety of communication formats such as press releases, interviews, social media, blogs and podcasts to reach target audiences effectively
• Monitor media performance using analytics, adjusting strategies to improve reach, engagement and KPI outcomes
• Participate in the on-call rota and support off-site activities as required

Person specification

• Demonstrable experience in creating and managing social media content across multiple platforms, with an understanding of agriculture
• Strong understanding of trade and consumer press as well as broadcast media platforms
• Experience of issues management in a fast-paced environment
• Strong interpersonal skills, with the ability to build effective working relationships with a range of internal and external stakeholders
• Excellent skills in writing, planning, influencing and negotiating
• Excellent time management and organisational skills, with the ability to prioritise tasks and manage deadlines
• High level of attention to detail, ensuring accuracy and precision in all tasks and deliverables
• Flexibility to be part of an on-call rota and support off-site activities as required

Benefits

We believe in rewarding our people for their hard work, so we have a great mix of benefits and opportunities to give you the recognition you deserve:

• 35 hours per week, to include hybrid working
• 33 days of annual leave plus one privilege day (inclusive of bank holidays)
• Life assurance cover (4x salary)
• A market-leading defined contribution pension scheme with Legal & General
• Enhanced pay of 20 weeks for maternity, adoption and shared parental leave, subject to length of service
• Comprehensive Employee Assistance Programme
• Excellent training and development opportunities and an agreed development plan
• Recognition awards throughout the year
• Access to the Government’s tax-free childcare scheme
• Reward Gateway membership – this gives you a huge number of online discounts and savings

Things you need to know

Artificial intelligence

Artificial intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. Where plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action. Please see our candidate guidance (opens in a new window) for more information on appropriate and inappropriate use.

Selection process details

To apply, simply upload your CV and Cover Letter via our careers portal by clicking the ‘Apply’ button on this page. Our hiring managers will review your application, and we’ll be in touch with the outcome shortly after the closing date.

Shortlisted candidates will be invited to an initial interview via MS Teams. If successful, a second-stage face-to-face interview will be held at our HQ in Coventry, Warwickshire, following our competency-based framework.

Please note that we reserve the right to close the vacancy early should we receive a significant number of suitable applications.

Feedback will only be provided if you attend an interview or assessment.

Security

People working with government assets must complete baseline personnel security standard (opens in new window) checks.

Nationality requirements

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

Working for the Civil Service

Please note this Post is NOT regulated by the Civil Service Commission.The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.

Diversity and Inclusion

The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see theCivil Service People Plan (opens in a new window) and the Civil Service Diversity and Inclusion Strategy (opens in a new window).

Apply and further information

Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records.

Contact point for applicants

Job contact :

• Name : Recruitment Team
• Email : recruitment@ahdb.org.uk
• Telephone : 02476 935722

Recruitment team

• Email : recruitment@ahdb.org.uk

Further information

If you feel your application has not been treated in accordance with the Recruitment Principles of the Civil Service, and you wish to make a complaint, in the first instance, you should contact the Head of HR via email: hr@ahdb.org.uk