Social Media Manager/ Rheolwr Cyfryngau Cymdeithasol

The National Lottery Community Fund

Hybrid

Expires: Expiring in less than 2 weeks

Communications

Full time

£36,000 - £45,000 per year

Job summary

Social Media Manager - FTC until 6 April 2028

Are you a social media professional looking for a new challenge?

We are looking for a proactive, energetic and creative Social Media Manager to join our busy media team on a fixed term basis.

You will be part of a team bringing to life the story of National Lottery funding, telling impactful stories of how our grant funding supports amazing community-led projects that strengthen society and improve lives across the UK.

Job description

As our social media manager, you will be responsible for our social media channel strategies and footprint across the UK. You will work closely with colleagues across the media, communications strategy and marketing teams and the wider Fund, to ensure the delivery of powerful storytelling, engaging content and integrated campaigns across our social media channels. You will provide expert advice to colleagues and senior leaders across the Fund, advising on outputs, trends and insights.

You will have a strong understanding of current and emerging social media platforms, with sound knowledge of good practice trends in content creation and distribution. You will be a strong storyteller and a skilled content creator, with experience of delivering multi-channel social media campaigns.

You will be well-versed in using analytics and social listening tools to assess and continuously improve performance of our content and to ensure we are reaching our target audiences effectively. You will have experience of working in a matrix organisation, and of building relationships to deliver projects.

We have a hybrid approach to working. Work pattern and location will be agreed with the successful candidate. The role can be partly based at any of our UK offices: Belfast, Birmingham, Cardiff, Exeter, Glasgow, Leeds, London, Manchester, Newcastle, and Newtown.

Our teams are based across the UK and reasonably regular travel will be required to attend meetings or spend time with Fund colleagues.

Interview details:

Date: w/c 27th April 2026 (tbc)
Format: Virtual

We will be hosting a briefing session on: Friday 27th March at 13:00 – 13:45pm. To register or ask any questions, please email: recruitment@tnlcommunityfund.org.uk

For any other questions about the recruitment process contact recruitment@tnlcommunityfund.org.uk

Person specification

How to apply:

Upload your CV in word format and write a supporting statement (1000 words) with the following criteria, we will use this to score your application.

Essential Criteria:

Deep understanding of social media platforms with demonstrable knowledge of good practice and trends in content creation and distribution.
Proven experience in planning and executing multi-channel campaigns aligned to organisational strategy, ideally in the public sector.
Strong content creation and storytelling skills in digital-first formats.
Demonstrable success in using social media analytics and audience insight to drive engagement.
Experience of people management.
Project management skills – confident working in a matrixed organisation with competing deadlines.
Demonstrable experience of continuous professional development.

Desirable Criteria:

Understanding of the voluntary, community and social enterprise sector.

Equity, Diversity and Inclusion

Communities in the UK come in all shapes and sizes. National Lottery funding is for everyone – therefore, we are committed to equity, diversity and inclusion and we work hard to ensure our funding reaches where it is needed.

We also believe our people should represent the communities, organisations and individuals we work with. That’s why The National Lottery Community Fund is committed to being an inclusive employer and a great place to work. We recognise and celebrate the fact that our people come from diverse backgrounds. We positively welcome applications from people from ethnic minority backgrounds, people with disabilities or longstanding health conditions, people who are LGBTQ+, and people from different socio-economic and educational backgrounds, as well as people of all ages.

As a Disability Confident Employer, we take a proactive approach in making reasonable adjustments, if needed, throughout the recruitment process and during employment. (This can be related to a physical and mental health condition.)

Benefits

Alongside your salary of £36,000, The National Lottery Community Fund contributes £10,429 towards you being a member of the Civil Service Defined Benefit Pension scheme. Find out what benefits a Civil Service Pension provides.

Generous Civil Service Pension Scheme
Flexible working
Enhanced paid maternity/ paternity leave
Paid volunteering leave
Season ticket loan

A full list of our benefits can be found on our website

Things you need to know

Artificial intelligence

Artificial intelligence can be a useful tool to support your application, however, all examples and statements provided must be truthful, factually accurate and taken directly from your own experience. Where plagiarism has been identified (presenting the ideas and experiences of others, or generated by artificial intelligence, as your own) applications may be withdrawn and internal candidates may be subject to disciplinary action. Please see our candidate guidance (opens in a new window) for more information on appropriate and inappropriate use.

Selection process details

Upload your CV in word format and write a supporting statement (1000 words) with the criteria provided on the advert. We will use this to score your application.

Feedback will only be provided if you attend an interview or assessment.

Security

People working with government assets must complete baseline personnel security standard (opens in new window) checks.

Nationality requirements

This job is broadly open to the following groups:

UK nationals
nationals of the Republic of Ireland
nationals of Commonwealth countries who have the right to work in the UK
nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

Working for the Civil Service

Please note this Post is NOT regulated by the Civil Service Commission.The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.

Diversity and Inclusion

The Civil Service is committed to attract, retain and invest in talent wherever it is found. To learn more please see theCivil Service People Plan (opens in a new window) and the Civil Service Diversity and Inclusion Strategy (opens in a new window).

Apply and further information

Once this job has closed, the job advert will no longer be available. You may want to save a copy for your records.

Contact point for applicants

Salary range

£36,000 - £45,000 per year