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<h2>Strategy and Communications</h2>
Strategy and Communications sits at the centre of the organisation, bringing together several teams with organisation-wide remits and mutual collaboration opportunities. The work of the directorate’s teams includes delivery of major events, designing and leading public affairs or marketing campaigns, providing data, evidence and analysis, leading cross-organisational programmes, to making sure we plan for and can respond to emerging events or emergencies in our city.
<h2>About the role</h2>
Are you ready to run marketing campaigns for the Mayor of London and the Greater London Authority?
We’re looking for an experienced senior marketer or campaign manager to join our team at City Hall, to lead marketing that ensures all Londoners are aware of the Mayor of London and Greater London Authority’s (GLA) work and how to participate in their city.
As a Senior Campaign Lead, you’ll plan and manage your own campaigns. The team leads on a range of exciting and important campaigns for the city, working to make London greener, safer, fairer and more prosperous. You’ll lead on campaigns tackling priority issues for Londoners such as ‘Have a Word’ to tackle misogyny and prevent violence against women and girls, air quality, housing and homelessness, or campaigns which celebrate London’s diversity and culture, and drive economic recovery, such as ‘Love London’.
We’re looking for an all-round marketing campaign manager - you’ll be skilled at running integrated, public-facing campaigns using the full channel mix and developing insight-driven strategies. Experience working with agencies (creative, media, public relations and research) is desired, and you should be confident managing projects across teams and dealing with senior stakeholders, external partners and sponsors. The role requires you to manage a Marketing Officer so line management experience is useful.
If you’re enthusiastic, passionate about running great campaigns and a strong communicator, this could be a perfect opportunity for you.
<h2>What your day will look like</h2>
<ul>
<li>Develop and deliver GLA integrated marketing and communications campaigns ensuring that all work contributes to the GLA’s business objectives as well as the Marketing and Communications strategic objectives on raising awareness, increasing engagement and delivering access to our work for Londoners. The scope of work will vary in size from small short-term projects to longer term strategic initiatives.&nbsp;</li>
<li>Take a rigorous approach to campaign planning and management, ensuring that objectives are clearly defined, and appropriate performance management processes are in place, propositions are based on consumer behaviour and need, appropriate channel strategies, online and offline are defined and effective project management processes are in place throughout the entire campaign lifecycle to deliver campaigns to time and budget.</li>
<li>Through thorough research and analysis of consumer behaviour, and the communications landscape, ensure that all campaign assets are appropriate for the audiences that we are trying to reach and that we champion the consumer in all our work. This will involve generating, editing and proofing copy as appropriate on offline and online channels.</li>
<li>Contribute to the Marketing evaluation programme - reporting on marketing performance on a short and long term, and the effectiveness of social, email and visual channels.</li>
<li>Act as an effective account manager, working closely with the policy and event teams to integrate the work of the Marketing and Communications team into the planning activities of the policy areas, liaising with policy officers, Heads of Unit, Press Officers and Assembly Members, as appropriate.</li>
<li>Take responsibility for working with policy teams to forward plan work and understand future needs. Advise internal clients and stakeholders on marketing and communication related issues.</li>
<li>Work closely with the Deputy Head and wider Marketing Campaigns team, Digital Communications, Press Web and Creative Services Teams to ensure that the Marketing team works efficiently and effectively across all disciplines.</li>
<li>Manage resources allocated to the job in accordance with the Authority’s policies and code of Ethics and Standards.</li>
<li>Realise the benefits of London’s diversity by promoting and enabling equality of opportunities, and promoting the diverse needs and aspirations of London’s communities, (operating in a politically restricted post – please advise)</li>
<li>Realise the benefits of a flexible approach to work in undertaking the duties and responsibilities of this job, and participating in multi-disciplinary cross-department and cross organisational groups and tasks teams.</li>
</ul>
<h2>Skills, knowledge and experience</h2>
To be considered for the role you must meet the following essential criteria:
<ul>
<li>A recognised marketing qualification or experience of creating and developing marketing campaigns in a high-profile environment.</li>
<li>Behavioural competencies we seek:
<ul>
<li>Building and Managing Relationships</li>
<li>Stakeholder Focus</li>
<li>Communicating and Influencing</li>
<li>Managing and Developing Performance</li>
<li>Planning and Organising, while responding to pressure and change</li>
</ul>
</li>
</ul>

The GLA Competency Framework Guidelines further detailing each competency and the different level indicators can be found here:&nbsp;<a href="https://www.london.gov.uk/sites/default/files/gla_competency_framework_hr_28june2021.pdf" target="_blank">GLA Competency Framework</a>
<h2>How to apply</h2>
If you would like to apply for the role you will need to submit the following:
<ul>
<li>Up to date CV</li>
<li>Personal statement with a maximum of 1500 words. Please ensure you address how you demonstrate the essential criteria outlined above in the advert.</li>
</ul>
Please ensure your CV and Personal Statement have a maximum file size of 1.5MB each and upload your Personal Statement to the ‘CV and Cover Letters’ section’ of the form, ensuring you address the technical requirements and competencies in your Personal Statement.
Word or PDF format preferred and do not include any photographs or images. Please ensure your CV and Personal Statement are saved with the job reference number as part of the naming convention (E.g., “CV – applicant name - 012345)
As part of GLA’s continuing commitment to be an inclusive and equal opportunity employer we will be removing personal identifiable information from CVs and Personal Statements that could cause discrimination.&nbsp;
We may close this advert early if we receive a high volume of suitable applications.
<h2>If you have questions about the role</h2>
If you wish to talk to someone about the role, the hiring manager&nbsp;Charisma Ghorpade&nbsp;would be happy to speak to you. Please contact them at&nbsp;<a href="mailto:marketingcampaigns@london.gov.uk" target="_blank">marketingcampaigns@london.gov.uk</a>.
If you have any questions about the recruitment process, contact the&nbsp;<a href="mailto:glaopdcrecruitment@tfl.gov.uk" target="_blank">glaopdcrecruitment@tfl.gov.uk</a>&nbsp;who support the GLA with recruitment.
<h2>Assessment process</h2>
Once you have submitted an application, your details will be reviewed by a panel.
If shortlisted, you’ll be invited to an interview/assessment.
The interview/assessment date is: w/c 8th December
<h2>Equality, diversity and inclusion</h2>
London's diversity is its biggest asset, and we strive to ensure our workforce reflects London's diversity at all levels. We welcome applications from everyone regardless of age, gender, gender identity, gender expression, ethnicity, sexual orientation, faith or disability.
We particularly encourage applications from Black, Asian and Minority ethnic candidates and disabled candidates who are currently underrepresented in our workforce.
We are committed to being an inclusive employer and we are happy to consider flexible working arrangements.&nbsp;We would welcome applications from candidates who are seeking part time work as this role is open to job share.&nbsp;
Please note we are a Disability Confident Employer so for candidates who wish to be considered under the scheme and meet the essential criteria, they will automatically be invited to interview. Please note, should you require any adjustments through the process, we will accommodate as much as possible. Please contact the recruitment team for further information if required.
<h2>Benefits</h2>
GLA staff are hybrid working up to 3 days a week in our offices and remotely depending on their role. As part of this, you will need to split your time between home working and coming into the office.
In addition to a good salary package, you will be paid every four weeks, providing frequent salary payments. We also offer an attractive range of benefits including 30 days’ annual leave, interest free season ticket loan, interest free bicycle loan and a career average pension scheme.
<h2>Additional Information</h2>

Please note, all candidates will need to confirm that the information provided in this application form is true and correct. Should a candidate deliberately give false information, including the use of AI software, they understand that this would disqualify them from consideration.

Successful candidates must undergo a criminal record (DBS) check but some roles may require additional security screening.&nbsp;
Secondment Opportunity
If you are a GLA employee applying for an internal fixed-term position, as an internal secondment opportunity, you must ensure you satisfy the following secondment policy criteria listed below before applying&nbsp;
<ul>
<li>On a permanent contract or a fixed term contract where the time left on the contract at the point at which you apply for secondment is longer than the secondment period;</li>
<li>successfully completed your probation period and are performing to the required standard for your current role; and</li>
<li>at least 18 months service with the GLA&nbsp;</li>
</ul>
If you do meet the criteria listed above, you will need to complete the&nbsp;<a href="http://intranet.london.gov.uk/node/16973" target="_blank">Approval for secondment application</a>&nbsp;form and gain line manager approval, before emailing the fully completed form to the Resourcing Assistant who is managing the vacancy.&nbsp;This form must be received by the closing date of the vacancy.&nbsp;Failure to provide this form will mean your application cannot be progressed.
If you are unable to satisfy all of the criteria, unfortunately, you are not eligible to apply for this vacancy as an internal secondment. &nbsp;For further information, please see&nbsp;<a href="http://intranet.london.gov.uk/node/17077" target="_blank">Secondment Policy and Procedure</a>.

IMPORTANT: If you are a current GLA employee on a fixed-term contract, which is due to end BEFORE the end date of this vacancy, you DO NOT NEED to complete the&nbsp;<a href="http://intranet.london.gov.uk/node/16973" target="_blank">Approval for secondment application</a>&nbsp;form as it is not a secondment.
If you are successful in securing this secondment opportunity, you will need to be released from your existing role, so please ensure that you make your line manager aware of your application
<h2>More Support</h2>
If you have a disability which makes submitting an online application form difficult, please contact&nbsp;<a href="mailto:resourcingteam@london.gov.uk" target="_blank">resourcingteam@london.gov.uk</a>.

Senior Campaign Lead

<ul><li><a href="https://feeds.jgp.co.uk/public_data/VacancyDocuments/0077/0102/Job_description_-_Marketing_Officer_Health_information_and_support_FINAL_-_October_2025.pdf" target="_blank">Job_description_-_Marketing_Officer_Health_information_and_support_FINAL_-_October_2025</a></li>
<li><a href="https://feeds.jgp.co.uk/public_data/VacancyDocuments/0077/0104/APPROVED_How_to_Apply_for_a_BCN_Vacancy_using_a_CV_and_Supporting_Statement_-_January_2023__TOV_.pdf" target="_blank">APPROVED_How_to_Apply_for_a_BCN_Vacancy_using_a_CV_and_Supporting_Statement_-_January_2023__TOV_</a></li>
<li><a href="https://feeds.jgp.co.uk/public_data/VacancyDocuments/0077/0105/APPROVED_BCN_Staff_Benefits_-_January_2023__TOV_.pdf" target="_blank">APPROVED_BCN_Staff_Benefits_-_January_2023__TOV_</a></li>
</ul>

Please apply online via the link provided.



About us
We’re Breast Cancer Now, the research and support charity. We’re the place to turn to for anything and everything to do with breast cancer. However you’re experiencing breast cancer, we’re here.&nbsp;
The brightest minds in breast cancer research are here. Making life-saving research happen in labs across the UK and Ireland. Support services, trustworthy breast cancer information and specialist nurses are here. Ready to support you whenever you need it. Dedicated campaigners are here. Fighting for the best possible treatment, services and care for anyone affected by breast cancer.&nbsp;
About the role
We’re here for anyone affected by breast cancer. And we’re only here because of the amazing people that work with us. We’ve launched our new five-year strategy this Autumn, focussed on growth and impact, to transform the lives of anyone affected by breast cancer.&nbsp;
We’re looking for a marketing officer to join our busy strategic marketing and communications planning team, to work on our health information and support marketing. It’s an exciting time to join the team and Breast Cancer Now as we continue to make progress towards our ambition to be recognised as the place to turn for anything and everything to do with breast cancer.
You’ll be working closely with services, nursing and health information teams and responsible for delivering innovative and effective marketing communications which grows awareness of Breast Cancer Now’s health information and support offer amongst key audiences.
You’ll use your skills and experience to work across a full range of paid and owned channels to collaborate with both in-house and external, creative and media agencies to increase the reach and engagement of Breast Cancer Now’s support offer by planning and implementing targeted communications and campaigns.
About you
You’ll have good experience managing marketing campaigns across a range of media channels and a demonstrable interest in health marketing.
A well organised person with excellent communication skills, you’ll be confident managing external agencies and suppliers, as well as an in-house creative studio and in house digital team.
We have a wide portfolio of campaigns that sit closely with teams across the whole organisation, and you’ll work closely alongside internal stakeholders – all of which require excellent relationship building and stakeholder management skills. You’ll need to be comfortable managing several campaigns simultaneously as well as enjoy looking for fresh ways to deliver long-standing campaigns.
But most of all, you’ll be as passionate and ambitious as we’re about making a significant difference for people affected by breast cancer.
If this sounds like you, we’d love to hear from you!
Job description and benefits
Please download the job description and our attractive benefits package.
Primary location of role and hybrid working
This role is primarily based in our London office. Our hybrid working model allows you to work up to 3 days per week at home.
When applying
We hope you choose to apply for this role. To support your application, you’ll be asked to submit your anonymised CV and a supporting statement online. Please refer to the essential criteria on the person specification and clearly provide as much information as you can with examples, to demonstrate how and where you meet the criteria. If you’ve any immediate questions please email <a href="mailto:Recruitment@breastcancernow.org" target="_blank">Recruitment@breastcancernow.org</a>
Our commitment to equity, diversity and inclusion
We’re committed to promoting equity, valuing diversity and creating an inclusive environment – for everyone who works for us, works with us, supports us and who we support.
We reserve the right to close this advert early. Therefore, to avoid disappointment please submit your application as soon as possible, if you’re interested in this opportunity.
Closing date 9am Tuesday 11 November 2025&nbsp;
Interview date Wednesday 19 and Thursday 20 November 2025

2 Marketing Jobs in London, UK